About Classic Portfolio

We are a strategic marketing company offering solutions to a collection of privately-owned, unique lodges & camps committed to Africa's future.

With passion, purpose and integrity, we go down some remote and unknown paths, offering our expertise and guidance to our members ‐ a truly incredible collection of travel and conservation destinations in Africa.

It's a fun and inspiring journey finding services and solutions for these vast and wild places with like-minded partners.

OUR SERVICES

Classic Portfolio provides full in-house sales and marketing solutions, through specialist services. All clients automatically become core members of Classic Portfolio and then select additional, bespoke sales and marketing support activities from our range of dedicated services – this enables our hotels and lodges to create a tailor-made marketing approach that is best suited to their individual needs and budget.

Classic Representation – international and regional trade sales and travel trade marketing

Classic Vision & Focus – strategic marketing and consultancy and its implementation

Classic Res Desks – analysing data to input into further marketing strategies

Suzanne Bayly-Coupe

Owner

Responsibility: Overall management of the company and different divisions. USA sales, inbound agent sales, individual client strategy, marketing consultancy projects, managing trade shows.

BASED IN: FRANSCHHOEK

Danelle Roux

Business Manager

Responsibility: Managing 'today' - relationships with clients and HR.

BASED IN: FRANSCHHOEK

Liezel Roland

Head of Finance

Responsibility: Managing full financial functions and administration.

BASED IN: FRANSCHHOEK

Cara Carr

UK & Europe Trade Relations

Responsibility: Managing trade relationships in the UK and Europe.

BASED IN: LONDON

Kimi Reardon

North America Trade Relations

Responsibility: Managing trade relationships in the USA and Canada.

BASED IN: DENVER

Michelle Koen

Africa & Australia Trade Relations

Responsibility: Managing trade relationships in Africa & Australia.

BASED IN: CAPE TOWN

Katie Jacholke

Head of Marketing

Responsibility: Managing the day to day marketing, collateral and brand for Classic Portfolio as well as some of our member-branded marketing.

BASED IN: CAPE TOWN

Michelle Snaddon

Head of Content & Media

Responsibility: Managing the content and media for Classic Portfolio.

BASED IN: CAPE TOWN

Angela Brooks

Web Developer and Designer

Responsibility: Developing, designing and creating new websites within Classic Portfolio, as well as managing and enhancing all of our clients digital platforms and campaigns.

BASED IN: CAPE TOWN

Natasha Blom

Trade Relations Support

Responsibility: Supports Suzanne with trade relations, projects, trade shows and office-based sales.

BASED IN: FRANSCHHOEK

Tiana Albertyn Claasen

Head of Reservations

Responsibility: Managing the Res Desks, reservations systems and reporting for members who opt for this service.

BASED IN: FRANSCHHOEK

Kelby Metior

Reservations: Congo Conservation Company

Responsibility: Managing reservations for Congo Conservation Company.

BASED IN: FRANSCHHOEK

Devina Asia

Reservations: The Bushcamp Company

Responsibility: Managing reservations for The Bushcamp Company.

BASED IN: FRANSCHHOEK

Megan Christian

Reservations: The Bushcamp Company

Responsibility: Managing reservations for The Bushcamp Company.

BASED IN: FRANSCHHOEK

Megan Pienaar

Reservations: The Bushcamp Company

Responsibility: Managing reservations for The Bushcamp Company.

BASED IN: FRANSCHHOEK

Melinda Fourie

Reservations: Chem Chem Safaris

Responsibility: Managing reservations for Chem Chem Safaris.

BASED IN: FRANSCHHOEK

Manthia Collins

Reservations: La Clé des Montagnes

Responsibility: Managing reservations for La Clé des Montagnes.

BASED IN: FRANSCHHOEK